Are we all superficial?…
Do we, as consumers, want products with the best value anymore? From the recent trends, it looks like we care more about the “emotions” that a product brings. Look at the sucess of Apple and Motorola. They are successful because they were able to create products that people lust. And most of the lust is generated by beautiful designs. Are we so spoiled that value is no longer the most important thing to us when we shop?
That said, I still must give kudos to Apple and Motorla for forever changing how we feel about our electronics….
UPDATE: Maybe we are not so superficial. Maybe we are just victims of emotional branding
